EAG Advertising and Marketing Small Business Marketing Tip: It’s not uncommon for small businesses to not know what is happening on their website. Google Analytics is a free marketing tool to help understand what marketing tactics are working and what ones may not be. “How do you know what’s working from a marketing standpoint, especially when it comes to …
EAG Advertising and Marketing Small Business Marketing Tip: “How do you know what your customers and potential customers are doing once they make it to your website? Analytics can tell us a lot, but to really dive deep, we’re gonna need a different weapon. In our toolkit, we use one called Lucky Orange, and that’s available for about $10 …
Local artist Felix Maull debuted a one-of-a-kind canvas painting at the 2022 Chancellor’s Luncheon, a Metropolitan Community College Foundation benefit held each winter in honor of Dr. Martin Luther King’s legacy. Today, that original Maull painting hangs in EAG’s office in the Crossroads Art District. While it may seem trite to say a piece of art speaks to someone, it’s …
By Jamie Phelan, Northland CAPS Associate – Global Business & Logistics & EAG’s spring intern When an advertising and marketing agency creates a logo, website and brand identity for your company, there are many decisions to weigh. How can their creative team portray your company’s culture to your consumers with green? Or, will blue and yellow create a better face …
