EAG was presented with eight Fountain Awards, five Merit Awards and one People’s Choice Award at the Business Marketing Association’s (BMA) 2016 Fountain Awards Celebration held March 8 at Boulevard Brewery.
“The 2016 BMA Fountain Awards brought together marketers, Kansas City advertising agencies, community organizations and nonprofits representing over 60 brands that are marketed in the Midwest region and globally. The BMA Kansas City chapter holds events year round where B2B professionals can learn from peers and experts, and submitting entries to the annual Fountain Awards is a way to measure how well we’re performing for our clients,” states Michele Markham, BMA board member and EAG Advertising & Marketing president.
Each year, BMA’s Fountain Award judges select the best submissions in the B2B Kansas City marketing space in categories ranging from print advertising, business identity, integrated multi-media campaign and public relations to channel support, all forms of digital marketing, the Best of Show overall across all categories, and the People’s Choice. Judging criteria is based on creative, production, objective/strategy and results.
“Participating in the BMA Fountain Awards is important to us because entries are judged not only on aesthetics, but also strategy and results. Having our creative work awarded thanks to EAG’s talent, both past and present, is rewarding, but each award emphasizes what we promise to our clients: how something looks isn’t as valuable as the end results,” explains Paul Weber, EAG Advertising & Marketing chief strategy officer.
EAG won 2016 BMA Fountain Awards in the following categories:
Single Ad: The Victor L. Phillips Co.
Product Brochure: Commenco
Single Item, Any Medium: Commenco
Direct Mail Campaign: iME, A Cogent Company
e-Newsletter: CIRE Travel
Outdoor Billboard: Invision
Mobile Marketing: Invision
Traffic Generating Promotion: E3 Meat Company
EAG won 2016 BMA Merit Awards in the following categories:
Single Ad: CBRE
Logo Design: Dollins Tool, Inc.
Poster: Water Technology Group, A Cogent Company
Direct Mail Piece, Dimensional: Adams Dairy Bank
Banner Ad: Invision
EAG won 2016 BMA People’s Choice Award for:
Brochure: Commenco: Kansas City Bucket List