email

Buying an Email List? Don’t. Just Don’t.

The cardinal sins and golden rules of email list marketing. There are a lot of marketing companies out there more than happy to pad your email marketing platform numbers by selling you an email list. The list might include recipients’ names, email addresses, company names, titles, income levels, etc. Buying an email list with all this juicy data beats organically …

MegaHype

The Importance of Social Media Marketing

An invitation went out to thousands of people inviting them to the free event. All you had to do was register online and attend. These invitations were EVERYWHERE. On websites, inboxes, at the bottom of people’s email signatures, on billboards, on television, radio, you name it. People were telling others to “follow” them there. Everyone was going, so we figured, …